Infographic: Choosing the Right Platform for Influencer Marketing Campaigns

Choosing the right platform for your influencer marketing campaign can make or break your marketing efforts. Use these features and facts about Instagram, Facebook, TIkTok and YouTube to help you make the right call.

Sources:

1: https://www.statista.com/statistics/578364/countries-with-most-instagram-users/ 2: https://www.statista.com/statistics/730315/instagram-stories-dau/ 3: https://investor.fb.com/investor-news/press-release-details/2021/Facebook-Reports-Fourth-Quarter-and-Full-Year-2020-Results/default.aspx 4: https://techcrunch.com/2019/04/24/facebook-stories-500-million/ 5: https://marketingland.com/time-spent-on-facebook-snapchat-remains-flat-but-instagram-sees-growth-261705 6: https://www.cnbc.com/2020/08/24/tiktok-reveals-us-global-user-growth-numbers-for-first-time.html 7:https://www.businessofapps.com/data/tik-tok-statistics/ 8: https://www.statista.com/statistics/1252638/youtube-app-dau-worldwide/ 9: https://www.searchenginejournal.com/seo-guide/meet-search-engines/#close 10: https://blog.youtube/news-and-events/you-know-whats-cool-billion-hours/ 11: https://www.cnet.com/news/youtube-ces-2018-neal-mohan/

For help with all of your influencer marketing needs, contact Brandware’s experienced team of marketing professionals.