At Brandware, we are in the business of storytelling and, as such, we never stop hunting for the next media opportunity. But, to tell the world about your client’s great story, you need to know how to create effective media pitches. ...
All research methods are not created equally. This infographic is a handy reference detailing the various methods of market research, when and why to implement each...
All research methods are not created equally. This infographic is a handy reference detailing the various methods of market research, when and why to implement each method and the specific tactics that each method entails...
Instagram is an invaluable tool for social media marketers. These usage statistics will assist when planning campaigns and making decisions about the allocation of ad spend to ensure you get the most out of your...
Social media platforms are not created equally. You are unlikely to reach the same audience on Instagram as you will on LinkedIn. Find out which platform your target demographic is most likely to use....
Using the same social media advertising budget on every platform won't get you equal results. Here are the benefits of advertising on each platform, and an estimate of what you can accomplish with $100 of ad spend....
Choosing the right platform for your influencer marketing campaign can make or break your marketing efforts. Use these features and facts about Instagram, Facebook, TIkTok and YouTube to help you make the right call....